Advocacy and Communications

Public awareness of tobacco’s harmful effects is essential to lay the foundations for acceptable tobacco control policies and regulations. TFI works to ensure that tobacco remains in the public consciousness by funding anti-tobacco media campaigns and workshops undertaken by local, national and international groups. World No Tobacco Day, celebrated around the world on 31 May each year, is the culmination of TFI’s advocacy activities.

Two forms of nicotine replacement therapy chosen as WHO "Essential Medicines"

World No Tobacco Day (WNTD)

Every year, WHO celebrates World No Tobacco Day on the 31st of May. This yearly celebration aims to inform people of the dangers of tobacco use, the business practices of tobacco companies and what WHO is doing to fight the tobacco epidemic. WHO also aims to inform people around the world what they can do to claim their right to health and healthy living and to protect the lives of generations to come.

In 1987, the World Health Assembly passed Resolution WHA40.38, calling 7 April 1988 to be marked as a “world no-smoking day.” In 1988 a further Resolution (WHA42.19) was passed calling for the celebration of World No Tobacco Day every year on 31 May.

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